John Kay

Board treasurer and secretary

Vancouver, Canada

  • Long-time leader in the global and national certified Fairtrade movement
  • Purpose-driven business leader and serial social entrepreneur


John Kay thrives on the challenge of unlocking the potential of people and organizations who are working to build a better tomorrow. Always with a fresh pot of ideas percolating, John’s an expert in business model innovation, strategy, governance, and looking beyond the limits to new possibilities.

A big believer in passing on what he has learned, John prefers to define the CEO acronym as “Chief Empowerment Officer” and is not afraid to give his team members lots of rope to climb up to new heights.

John is extremely engaged in the community, whether he’s rolling up his sleeves as a volunteer, traversing the world for inspiration or chairing an assortment of boards.